Made in LA.
Born in Manila.
Creative Director:
Art & Design
Creative Studio →
Sheraton
Go Beyond
With "Go Beyond," we showed how Sheraton's Associates go to great depths to make every guest's stay just a little bit more special. Based on true stories from customers staying at hotels around the globe, we created a series of films taking small moments of service and making them larger than life. To launch the campaign we created the spot "The Deep," featuring a very unassuming hero saving the day.
Roles:
Concept, Art Direction
Recoginition:
Creativity Online (Editor's Pick)
Selected Stills
Online Shorts
We followed-up “The Deep” with a series of digital shorts depicting other Sheraton Associates going beyond in a similarly epic fashion.
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